Audio Visual Machines Ltd has opened a new division to offer strategic advisory services to its worldwide client base. AVM Vision’s services will focus on visual communications technologies and will involve business process reengineering, ROI analysis, usage and adoption programmes and training.
AVM Vision will be headed up by John Masters who joins AVM from TeleCollaboration system vendor, Magor Communications, where he was managing director, EMEA. He led initiatives to explore the potential impact of next generation visual communications on business processes. Prior to this John was a venture capitalist at Nomura with responsibilities for managing Nomura’s portfolio of communications related investments in North America, Israel and Europe.
Edward Cook, CEO of AVM, said “We are delighted to have John on board. John has been delivering business benefits through the best use of technology for over a decade and has considerable experience of helping companies to maximise efficiency and productivity. AVM Vision’s purpose is to ensure that our clients receive the maximum possible returns on their investments in visual communications.”