Peerless-AV has announced a new addition to its growing Export Sales team with the appointment of Dan LY as Director of Sales for France and Southern Europe (Spain, Portugal and Italy). Dan’s extensive background in the IT and Telecommunication sector will prove beneficial in his new role focused on business development, team management, customer satisfaction and channel partnerships.
“As we continue to grow our presence in EMEA, we need to keep up with rising demand in key territories by bringing new talent on board,” comments Gordon Dutch, Managing Director, Peerless-AV. “Dan LY brings excellent market development and leadership experience to our Export team and will be valuable addition to the company and our customers.”
Dan has more than 15 years’ experience in implementing international business strategy. In his previous position, he was Head of Region Southern Europe at a global provider of visual solution products where he and his team doubled revenues over three years. Prior to that he held various IT channel and account management roles with responsibility for strategic partners, purchasing and sales.
As Director of Sales for France and Southern Europe at Peerless-AV, Dan will develop the business in France, Spain, Portugal and Italy. His key objectives will be to raise brand recognition, develop team skills, increase revenues and work closely with the AV and IT resellers/integrators in these countries.
“Peerless-AV is a growing company and this is a great time to join the team,” says Dan. “I have a very people-centric approach to achieving growth and customer satisfaction, which I believe will help the company differentiate itself in the markets I serve.”
Dan has an MBA from HEC Paris Business school in Jouy-en-Josas, France. He is a native French speaker and is fully proficient in English.
Dan LY is the new Director of Sales for France and Southern Europe at Peerless-AV.